Issue 58, September/October 1995
By Adrian Bromley
Transcribed by tHe hApPy sLaVe
Story by: ADRIAN BROMLEY * Interviewed on: July 31, 1995
It just so happens that PRICK's singer/songwriter Kevin McMahon is
good buddies with Trent Reznor, the outspoken and chaotic ringleader of Nine
Now some people might associate Prick's self-titled debut -- a
mixture of metal, rock and industrial -- as a poor man's rip-off of Nine Inch
Nails due to the fact that the band is on Reznor's Nothing label, and McMahon
used to play with Reznor in the band Lucky Pierre back in Cleveland. Hell,
Reznor even had a hand in producing the album. But by association does that
leave Prick unfairly open to criticism? Responds McMahon, "Being affiliated
with Trent is a positive as well as negative thing because a lot of people
don't like NIN. People might say this is not a real situation because 'he's
friends with Trent.'"
As Prick took form, McMahon had the task of finding a label to call
his project home. The end result was Nothing. "I did talk with some major
labels that expressed interest," McMahon reveals, but in searching for a
label he was trying to find something that would be both familiar and allow
his creative freedom not to be jeopardized, something he eventually
discovered with Nothing/Interscope (distributed by Warner Canada). "Being
with Nothing is kind of like I won't get fucked with," he concedes.
Aside from any associations, the main thing for Prick to overcome is
the comparisons to other bands. States McMahon, "I'm learning to tolerate
them. I don't think we are going to end up being stereotyped."
Prick have developed a sound and technique that is open to a lot of
interpretation, yet provides the listener with an abundance of sound that, as
McMahon describes, will make the music be seen as "unsure and curious at
For the debut album McMahon managed to bring together several songs
-- some as old as eight years -- plus new ones, and incorporate them into a
project that covers their versatility. "I guess some songs have a longer
gestation period. When I was putting this album together I was trying to find
songs that were the extreme from each other. In the end you have to be
confident and sure of the results."
Describing the music, he says, "Hopefully there is enough that comes
with the name, and the anonymity of where I come from, that they'll put on
the record and listen to it as something unique. Hopefully it will take them
to a place where their imagination will sparkle and make things get
The method of finding that unique sound has been a soul searching
process for McMahon, a discovery that he notes as worth the hard work. "I try
to incorporate a lot of different sounds -- to bring in things that aren't
always from one perspective. Musically, I'm trying to speak from a subjective
as well as an objective voice. Sometimes music has blinders on it for the
sake of focus, marketing or accessability, yet I've always played music that
has always taken me farther out."
Is Prick, therefore, avoiding commercialism? States McMahon, "I'm not
concerned with that because it has gotten to a point to do so. We just
released the first video, and the response has been good so far. I'm thinking
more now of the album taking off rather than avoiding commercialism."
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